Martin Kovac » Nokia http://www.martinkovac.com Online Marketing in Central Europe Fri, 27 Jan 2012 08:45:32 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Nokia – Conversation is the new Conversion http://www.martinkovac.com/2010/04/13/nokia-%e2%80%93-conversation-is-the-new-conversion/ http://www.martinkovac.com/2010/04/13/nokia-%e2%80%93-conversation-is-the-new-conversion/#comments Tue, 13 Apr 2010 09:06:39 +0000 Martin Kovac http://www.martinkovac.com/?p=219 Arto Joensuu – Head Of Digital Marketing, Middle East and Africa at Nokia, posted this great presentation on his blog.

What I find most interesting:
– Conversation is the new conversion metric.
– Each company should redefine digital marketing and increase the importance of concept development.

Conversational Marketing
View more presentations from Arto Joensuu.

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