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Is Social Ad the next generation of online advertising?

As Facebook, Twitter and other social media sites entered our lives, something has changed. Seth Goldstein (Co-Founder of SocialMedia.com) is convinced that Social ads became Ads 2.0. This presents advertisers with a huge challenge, but also an opportunity to engage online audiences in new and compelling...

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Infographic: Crossing the Digital Divide

Posted by Martin Kovac | Posted in Study | Posted on 28-08-2013

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For the first time, US adults are spending more time on their computer, phone and tablet than any other device.

KISSmetrics shared infographic how US adults spent more time viewing media on digital devices, more that any other form.

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Crossing the Digital Divide - Infographic
Source: Crossing the Digital Divide – Infographic

SlideShare: Digital Strategy Toolbox

Posted by Martin Kovac | Posted in Online advertising | Posted on 23-11-2012

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I must admit, presentation from @JulianCole and @AmberHorsburgh satisfied my marketing soul :)

It is a must read for all online marketers.

After seeing all 103 slideshare pages, you`ll have detail information how to use the 17 best free insight tools on the internet.

Some tools are available only in US, but european marketers can get some good inspiration as well: