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Social Networks are Still the Top Destination Online

A new report on social media from Nielsen shows Social Networks and Blogs rule Americans’ Internet time, accounting for 23 percent of time spent online. More than twice the amount of time spent on the Online Games. To further put this into context, time spent on the 75 “Other” online categories...

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Reach Your Dynamic Customer Through Converged Media

Posted by Martin Kovac | Posted in Study | Posted on 27-08-2013

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Jeremiah Owyang from Altimeter Group shared research on how Paid, Owned and Earned is converging into one single form of media.

Slideshare presentation describes also 6 real world examples, a workflow broken down into pieces, and closing remarks: