Contextual ads are closer to display ads that to search ads. Forrester Research decided
to break down status quo and removed contextual ads from the search bucket.
Here is the reason, why they did it:
I would add one other reason.
Role of contextual ad is to back up the search process. Provide more...
Facebook reached 1 billion monthly active users on September 14 at 12.45 PM Pacific time.
Since Facebook was launched, there has been:
• Over 1.13 trillion likes
• 140.3 billion friend connections
• 219 billion photos uploaded
• 17 billion location-tagged posts, including check-ins
• 62.6 million songs have been played 22 billion times – that’s about 210,000 years of music
In a 3-minute video by Dan Heath, the co-author of the bestselling book Made to Stick, he`ll answer the question: “How do you avoid that bullet-riddled PowerPoint presentation that everybody loves to hate?”
Dan reminds presenters to: 1. Be simple
2. Show something
3. Tease before you tell