New Ad Formats for Brand Marketing Across Mobile Devices
The IAB Mobile Rising Stars stem from the larger IAB Rising Stars initiative, which seeks to create new canvasses for brand advertising on digital platforms.
Once a Rising Star unit has been selected, it will go through a testing process and, with success, be inducted into the IAB Standard Advertising...
Facebook reached 1 billion monthly active users on September 14 at 12.45 PM Pacific time.
Since Facebook was launched, there has been:
• Over 1.13 trillion likes
• 140.3 billion friend connections
• 219 billion photos uploaded
• 17 billion location-tagged posts, including check-ins
• 62.6 million songs have been played 22 billion times – that’s about 210,000 years of music
In a 3-minute video by Dan Heath, the co-author of the bestselling book Made to Stick, he`ll answer the question: “How do you avoid that bullet-riddled PowerPoint presentation that everybody loves to hate?”
Dan reminds presenters to: 1. Be simple
2. Show something
3. Tease before you tell