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Infographic: Which Languages Matter Most Online?

Infographic by Common Sense Advisory presents interesting facts on the reach and value of languages: To reach 80% of the world`s total online population, you need at least 12 languages. English enables you to reach 21.6% of people on the web. Represents 36.3% of online spending power. Chinese connect...

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Infographic: The History of Advertising

Posted by Martin Kovac | Posted in Advertising, Study | Posted on 10-04-2012

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Infolinks published an extensive timeline of advertising and its evolution. From 2000 BC to the year 2011.
Enjoy:

Infographic: Everything About Content Marketing for B2B

Posted by Martin Kovac | Posted in Study | Posted on 14-03-2012

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Content marketing is the buzz word of the last two years.

Do you know:
– The most popular content marketing tactics among B2B marketers?
– Top goals of content marketing?
– Tactics used by B2B content marketers?

BlueGlass posted very nice infographic about content marketing and answers all those questions:

Infographic: A Day in the Internet

Posted by Martin Kovac | Posted in Study | Posted on 13-03-2012

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If you wonder, what happens every 24 hours on internet, you will enjoy this infographic from MBAonline.com:

Five Ways Mobile Devices Have Changed the Way People Consume Media

Posted by Martin Kovac | Posted in Mobile marketing, Study | Posted on 29-02-2012

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Mobile ad network InMobi, came with nice infographic about impact of mobile devices on the way people consume media today.

You can also watch short video about these findings:

Infographic: How to Jump on the Content Marketing Bandwagon

Posted by Martin Kovac | Posted in Study | Posted on 06-12-2011

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Infographic by Shamgar Tracts, can help you answer questions such as:

What exactly is Content marketing?
Before deciding when to purchase, consumers go online to…
What are the most popular content marketing activities?
Which companies are doing it well?


KPCB Internet Trends 2011

Posted by Martin Kovac | Posted in Study | Posted on 19-10-2011

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This robust presentation compiled by KPCB partner Mary Meeker explores the significant trends shaping the internet today.
I encourage to view full presentation for an overview of the digital trends that surround us in today’s world.

KPCB Internet Trends (2011)

Infographic: Comparison of the Top Three Search Engines

Posted by Martin Kovac | Posted in Study | Posted on 12-10-2011

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Google owns the major share of US search traffic. Can search combo of Bing and Yahoo make any harm in the near future?

Comparison of the Top Three Search Engines: Bing+Yahoo > Google? [INFOGRAPHIC]” border=”0″ /></a><br />Source: <a href=Comparison of the Top Three Search Engines: Bing+Yahoo > Google? [INFOGRAPHIC]

Social Networks are Still the Top Destination Online

Posted by Martin Kovac | Posted in Social Media, Study | Posted on 14-09-2011

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A new report on social media from Nielsen shows Social Networks and Blogs rule Americans’ Internet time, accounting for 23 percent of time spent online.
More than twice the amount of time spent on the Online Games.

To further put this into context, time spent on the 75 “Other” online categories combined only accounts for 35 percent of Americans’ total Internet time:

Display Ads Lift Intent to Recommend a Product

Posted by Martin Kovac | Posted in Display advertising, Study | Posted on 11-08-2011

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Display campaigns may not often get credited with the last click before a conversion, but their value as a branding tool continues to grow.

Users who view a display ad are nearly 24% more apt to recommend a product than those who have not viewed the ad, according to research from Lotame.

Entertainment products were almost three times as likely to enjoy a bounce from display ads than campaigns for other segments:

The most successful display efforts included expandable rich media, while flash banners didn’t perform as well, no campaigns in the study only deployed static banners:


Source: eMarketer

Infographic: How Big is the Ecommerce Industry?

Posted by Martin Kovac | Posted in Study | Posted on 29-07-2011

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Invesp – conversion optimization company, have produced an infographic charting the history of ecommerce to the present time: