Featured Post

Infographic: How Marketers Currently Measure ROI

Do you know where are all advertising budgets spent in USA? Which metrics are the most effective to evaluate marketing ROI? What online analytics tools do marketers use? Here is infographic by Ifbyphone, a voice based marketing automation platform, they assembled statistics on how marketers currently...

Read More

Digital Advertising Ecosystem

Posted by Martin Kovac | Posted in Online advertising | Posted on 30-09-2013

Tags: ,

0

If you want to know the basics and understand the rapidly evolving world of online advertising, this video is a must-watch for any online marketer.

Mark Dye from B2B marketing platform Bizo describes the relationship between:

  • advertisers,
  • publishers,
  • agency media planners,
  • third party ad networks
  • third party audience networks.
  • Write a comment