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The Socialisation of Brands

Universal McCann released their Wave 5 – The Socialisation Of Brands. Report contains information for 20 categories in more than 54 countries. Here you have the full presentation: Wave 5 the socialisation of brands – report View more presentations from Thorsten Linz.

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Infographic: Marketing Agency of the Future

Posted by Martin Kovac | Posted in Online advertising | Posted on 18-03-2013

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The digital revolution has transformed marketing. With the changing buyer, budget pressures, new social channels and content, marketers have to do more with less.

Marketo came with nice visualization of the marketing agency of the future. They predict the use of marketing automation as a competitive differentiator, because technology will continue to have a greater impact on marketers:

Agency-of-the-Future

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