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Infographic: Is Content Marketing Traditional Advertising’s New Riva

Content marketing has become a critical component of B2B marketing, but can you identify the most popular types of content, why they are used, and which content is working best? The data for this infographic came from Marketo and the 2010 B2B Content Marketing white paper on benchmarks, budgets, and...

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Infographic: How To Determine Facebook and Twitter ROI

Posted by Martin Kovac | Posted in Social Media | Posted on 11-07-2012

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Infographic from InventHelp says that CEO’s think marketers lack business credibility and marketers don’t talk about what really matters: Sales:

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