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Romanian Media Landscape: Internet is Behind TV in Ad Spend

Romanian media agency Media Fact Book, came with ad spending estimation for 2012. Total ad spend will probably drop by 6 million to 303 million Eur. TV still remains the strongest medium with 64.7% share. Internet became the second strongest medium accounting for 11% in 2011. If predictions are correct,...

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Infographic: Pretargeting vs Retargeting

Posted by Martin Kovac | Posted in Online advertising | Posted on 22-05-2012

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This infographic from Pretarget can help you understand how Pretargeting works with your retargeting and search efforts.

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