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Neuromarketing explained in 49 seconds

If you are wondering what is Neuromarketing, watch this short video from NewScientist that explains the basic concept of using EEG to measure consumer reaction to ads.

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Infographic: Social Media vs Search Marketing

Posted by Martin Kovac | Posted in PPC advertising, Social Media | Posted on 26-03-2012

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Social media and search marketing are becoming more and more linked. Nowadays it is a must for marketer to employ both.

MDG Advertising came with nice infographic of marketing battle between Social media vs Search marketing. The winning strategy is to use both simultaneously.

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