Featured Post

Infographic: Marketing Agency of the Future

The digital revolution has transformed marketing. With the changing buyer, budget pressures, new social channels and content, marketers have to do more with less. Marketo came with nice visualization of the marketing agency of the future. They predict the use of marketing automation as a competitive...

Read More

New Ad Formats for Brand Marketing Across Mobile Devices

Posted by Martin Kovac | Posted in Mobile marketing | Posted on 05-03-2012

Tags: ,

0

The IAB Mobile Rising Stars stem from the larger IAB Rising Stars initiative, which seeks to create new canvasses for brand advertising on digital platforms.

Once a Rising Star unit has been selected, it will go through a testing process and, with success, be inducted into the IAB Standard Advertising Unit Portfolio, the definitive standards for the digital advertising industry.

The winning Mobile Rising Star ad concepts are:

To download a PDF of all the Mobile Rising Stars winners, click here.

Write a comment