Featured Post

KPCB Internet Trends 2011

This robust presentation compiled by KPCB partner Mary Meeker explores the significant trends shaping the internet today. I encourage to view full presentation for an overview of the digital trends that surround us in today’s world. KPCB Internet Trends (2011)(function() { var scribd = document.createElement("script");...

Read More

New Ad Formats for Brand Marketing Across Mobile Devices

Posted by Martin Kovac | Posted in Mobile marketing | Posted on 05-03-2012

Tags: ,

0

The IAB Mobile Rising Stars stem from the larger IAB Rising Stars initiative, which seeks to create new canvasses for brand advertising on digital platforms.

Once a Rising Star unit has been selected, it will go through a testing process and, with success, be inducted into the IAB Standard Advertising Unit Portfolio, the definitive standards for the digital advertising industry.

The winning Mobile Rising Star ad concepts are:

To download a PDF of all the Mobile Rising Stars winners, click here.

Write a comment