Featured Post

3 Retargeting Tips and Mistakes

Are you using retargeting for your campaigns? If yes, are you using it correctly? TopRank wrote nice summary of SES Chicago presentation from Christopher Hansen and Marty Weintraub. Retargeting Done Right: 1. Identify Your Best Content The key to effective retargeting is finding what is already working...

Read More

Infographic: How Marketers Currently Measure ROI

Posted by Martin Kovac | Posted in Measurement | Posted on 14-11-2011

Tags:

0

Do you know where are all advertising budgets spent in USA?
Which metrics are the most effective to evaluate marketing ROI?
What online analytics tools do marketers use?

Here is infographic by Ifbyphone, a voice based marketing automation platform, they assembled statistics on how marketers currently measure ROI:

Write a comment