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2011 State of Search Engine Marketing – Survey

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Six Most Transformative Trends in Online Marketing

Posted by Martin Kovac | Posted in Online advertising | Posted on 24-10-2011

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Anthony Ha, Adweek tech reporter, wrote article about six most transformative trends in online marketing, which are:

  • The death of the click through
  • The merging of mobile and desktop
  • The persistence of supercookies
  • The beginnings of ad-tech consolidation
  • The rise of HTML5
  • The value of specialized content

  • I recommend to read the whole AdWeek article.

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