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Romanian Media Landscape: Internet is Behind TV in Ad Spend

Romanian media agency Media Fact Book, came with ad spending estimation for 2012. Total ad spend will probably drop by 6 million to 303 million Eur. TV still remains the strongest medium with 64.7% share. Internet became the second strongest medium accounting for 11% in 2011. If predictions are correct,...

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Microsoft is Making Fun of Gmail

Posted by Martin Kovac | Posted in Online advertising | Posted on 02-08-2011

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Microsoft tries to convince businesses to choose Office 365 instead of Google Gmail, because it shows targeted ads. Microsoft created a character called Gmail Man, a postman that doesn’t care about people’s privacy and reads their messages to find related ads.

The video argues Microsoft 365 is a business application that, unlike Gmail, carries no ads. Perhaps the creators of the video should have realized Google has a business solution with one of the features of that solution is the ability to disable ads :)

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