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Revival in Display Advertising in Europe

Display advertising is back! That’s according to figures just released by IAB Europe that show a revival in digital Display in 2010. With an average growth rate of 21.1%, Display overtook Search advertising as the fastest growing online ad format in Europe. Video, mobile and social media all contributed...

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Infographic: How Agencies Allocate Online Media Budgets

Posted by Martin Kovac | Posted in Advertising | Posted on 15-06-2011

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Did you know?

Search advertising accounts for 46% of all online spending! Display just 24%.

Top 10 US online ad properties reach more than 72% of Americans who use internet.

10% of online spending will be used to advertise on social networks.

Newspapers and TV still dominate global ad spending in 2011.

Source: Mashable

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