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What’s Driving Web Behaviour?

‘Living with the internet: A Global Study of What’s Driving Web Behaviour’ is a research conducted by Microsoft Advertising, Mindshare and MEC. It revisits a 2007 study and explores changing online behaviour to show how digital media consumption has developed. The study analysed web use diaries...

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What is the ROI of your Mom?

Posted by Martin Kovac | Posted in Online advertising, Social Media | Posted on 02-02-2011

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Last December in Paris, Loic Le Meur, founder of LeWeb, had interviewed my favorite online marketer Gary Vaynerchuk.

Gary is founder on Wine Library TV and author of Crush it!

Is it worth to measure ROI of social media? Gary will give you answer. This video is definitely worth seeing. Great Q&As.

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