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Display advertising is still effective in Europe

We have all heard about banner blindness. Are low click rates evidence that display ad campaigns have not had any impact on consumer behavior? Or, does online display advertising work in a similar way to traditional offline advertising with multiple exposures over time being needed to effect a change...

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Infographic: Which Tools We Use for Sharing?

Posted by Martin Kovac | Posted in Social Media | Posted on 05-01-2011

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Facebook accounts for 44% of shared content. MySpace sharing has declined 27% from last year.

AddThis came with this nice infographic:

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