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Infographic: How European People Use the Internet

According to EIAA’s (European Interactive Advertising Association) latest Mediascope Europe study, 76% (396m) of all 16+ year old people across 15 European markets surveyed use different media simultaneously with almost a third (30%) using the internet whilst they watch TV. My colleagues at Etarget...

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Bookmarks for Online Advertising

Posted by Martin Kovac | Posted in Online advertising | Posted on 15-10-2010

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AdKeeper came with technology of adding a bookmark button to banner ads of participating advertisers.

AdKeeper™ today announced a transformative online advertising service that will forever change the way consumers interact with the Internet. With one simple click of a button, consumers can place ads of their choice into their personal ‘Keeper™,’ offering them absolute control to save, sort, sift, share, rank, review, click, print and buy online from ads they have specifically selected. Part of AdKeeper’s revolutionary approach is that no software, no downloads, no browser extensions, no plug-ins and no pre-registration are required. One Click. Kept. Period.

For internet advertising savvy guys here is a short movie, explaining this bookmarking service:

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