Posted by Martin Kovac | Posted in Social Media | Posted on 27-08-2010
Tags: Social Media
Flowtown brings nice geographic visualization of social media.
A March 2010 survey by Chief Marketer showed that CTR is till the most used metric to measure effectiveness of online campaigns. – 60% of US marketers reported they measure interactive marketing performance in click-throughs. – Just 38.4% measured return on investment. – Only one...