Featured Post

Infographic: The Russian Internet In Numbers And Figures

Russian internet is Europe`s fastest growing online market. Russian giants such as Yandex and Mail.ru Group are well known also in the western countries. TheRunet, a blog dedicated to news and analysis on the Russian Internet Industry came with infographic about Russian Internet in Numbers & Figures. Russia...

Read More

Social media measurement (video)

Posted by Martin Kovac | Posted in Social Media | Posted on 12-05-2010

Tags: , ,

0

Amy Martin from Digital Royalty explains in 6 minutes, how to measure the impact of social media on a brand’s popularity.
There are two important things to do, when you are measuring your social media efforts:
1. establish your KPIs
2. measure these KPIs

Return On Influence: Cold Metrics & Warm Metrics
roi

Write a comment