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Infographic: Email Marketing Cheat Sheet

By far, brands still prefer to communicate via email. In a recent survey, 77% of consumers said they prefer to receive permisson-based marketing communications through email. Below you can find interesting infographic from Marketo that could help you improve your email marketing strategy.

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Six Valentine’s resolutions for online marketer

Posted by Martin Kovac | Posted in Contextual advertising, Display advertising, Online advertising, PPC advertising | Posted on 11-02-2010

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I should:

1. create and launch Valentine’s specific ad copy
2. research and add keywords related to Valentine`s day
3. don’t forget to use call to action keywords
4. create themed landing page
5. surprise customers with a gift
6. turn off Valentine’s campaign on Monday

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